8 Free Bootstrapping Business Tools

Free stuff is great. Free stuff that helps your business is awesome. Here are 8 free online services that a small business can use to make life a little less complicated. MailChimp “Forever Free.” Love it. That’s MailChimp’s promise to its subscribers. The “Forever Free” plan allows up to 2,000 email subscribers and 12,000 emails…

Advice for Entrepreneurs

I have the good fortune to meet and work with some extraordinary entrepreneurs. Without doubt, one of my favorites is Lara Hodgson. When Lara is in the room, I shut-up and listen. She always shares such powerful and practical advice on all things business. Here are few tips she shared with me while shooting a…

Beer & Business

On assignment with SmallBizClub.com, I had the pleasure to visit one of Atlanta’s newest breweries, The Burnt Hickory Brewery. And for rather obvious reasons, let’s just say it was one fun trip! I was introduced to Burnt Hickory by SmallBizClub.com’s righteous video dude (Director of Video Production), Dan Fontaine. So we arranged a trip out…

Loss Leaders

Finding new customers can be difficult and expensive. As you look at your customer acquisition strategy, you may want to consider the classic “Loss Leader” approach. The basic idea is that customers will spend more money on additional items, offsetting losses created by under-pricing the lead item. The idea behind using a product for promotional…

8 Tips for Startup Success

If you’re anything like most entrepreneurs, you love the idea of the startup. It’s always an exciting time to be in the startup phase of a new business. However, this can also be a very volatile time, as it really matters how you make use of your resources. Here are a few tips for startup…